- FSQ Sport and Fenris Group, two industry leaders, are announcing a joint venture aimed at transforming the youth and amateur sports experience.
- This venture will provide an all-in-one solution that prioritizes players, simplifies administration, and empowers all stakeholders in the sports ecosystem.
- The partnership will leverage cutting-edge technologies like AI-driven motion capture to create a more player-centric experience.
Two industry leaders, FSQ Sport and Fenris Group, have announced a visionary joint venture aimed at transforming the youth and amateur sports experience.
Together, these organizations are launching an all-in-one solution that prioritizes players, simplifies administration and empowers every stakeholder in the sport ecosystem.
Why Now?
Over the past decade, expectations in youth and amateur sports have soared, but operational capabilities have lagged behind. This initiative addresses the growing complexity with a consumer-centric environment that provides tangible value for players, parents, coaches, officials, administrators and volunteers.
What Makes This Partnership Different?
- A Player-Centric Revolution: FSQ Sport and Fenris Striker2Coach have both developed cutting-edge, player-centric applications that track, record and report development data. This data is owned and managed by the player, ensuring transparency and empowering personalized development journeys.
- “Set It and Forget It” Club Management: FSQ Sport brings its renowned sport management assets, including development courses for all stakeholders and a digital club operating system that automates operational processes, enabling clubs to focus on their mission instead of logistics.
- AI-Driven Efficiency: Striker2Coach by Fenris Group has revolutionized sport administration with its AI motion capture technology—trained without trackers—combined with a registration, scheduling and payment platform that aligns organizational hierarchies for maximum operational efficiency.
Competitive Advantages
- Player-Centric Focus with Owned Data: Empowering athletes by giving them control over their development data, enhancing engagement and decision-making.
- Community Creation: Building a vibrant ecosystem where players, parents, coaches, administrators and volunteers collaborate, fostering a stronger sense of connection and shared purpose.
- All-in-One Tech Stack: Streamlining scheduling, payment, registration and development tools into one seamless platform to eliminate fragmentation.
- Subscription Revenue Share with Organizations: A collaborative model ensures partner organizations benefit financially while keeping costs low for consumers, fostering sustainable growth.
- Comprehensive Sport Management Resources: Beyond logistics, providing strategic planning, governance, financial tools and training programs to elevate organizational capabilities.
Matt Young, FSQ Sport, Managing Partner
“After a decade of attempting to collaborate with others in the sport sector, we’ve finally found the right partners. With our combined assets, we can truly elevate the consumer’s sport experience. We are grateful for the Fenris partnership.”
Dirk Wolff, Founder, Fenris Group
“By prioritizing the athlete as the focal point of this experience and leveraging AI to create efficiencies, we are delivering the most significant advancement in youth and amateur sports in a long time. This venture levels up the entire circle of care around the athlete.”
This joint venture isn’t just about technology—it’s about creating a future where youth and amateur sports thrive through innovation, connection and empowerment. Stay tuned for more updates as FSQ Sport and Fenris Group unveil the next chapter in transforming the youth and amateur sport industry.
Together, we’re building a better future for youth and amateur sports.
For press inquiries, please contact matt@fsqsport.com
FSQ Sport:
FSQ Sport, located in Canada and the United States, is renowned for its sport management assets, including development courses for all stakeholders and a digital club operating system that automates operational processes, enabling clubs to focus on their mission instead of logistics.
More information on FSQ Sport can be found here: https://fsqsport.com/about/
Fenris:
Fenris Group, located in Germany, Europe, China, and the United States, has revolutionized sport administration with its AI motion capture technology—trained without trackers—combined with a registration, scheduling and payment platform that aligns organizational hierarchies for maximum operational efficiency.
More information on Fenris can be found here: https://fenris-group.com/en/motion2coach/